Category Archives: montauk monster

I was right all along!!!

Posted on August 8, 2008 by

My boss at work forwarded me the Montauk Monster: Hoax story on Gawker just minutes ago…with the subject line: I KNEW IT! PR and Marketing professionals can smell a stunt when we see one. After the story spread across the … Continue reading →

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Montauk Monster — publicity stunt? real monster? government project gone bad?

Posted on August 2, 2008 by

Ahhhhhh!!! Everyone’s talking about the Montauk Monster this week. It’s taken over the Internet! This creature washed up on the beach of Montauk, NY (also know as rich people’s haven) and the photo taken by a local resident immediately became … Continue reading →

Posted in cnn, creature, gawker, lochness, monster, montauk monster, publicity stunt, Viral marketing | Leave a comment